September 30, 2022

How to Diversify Your Risk as an Entrepreneur


When you are an entrepreneur, you have to put up with a lot of risk throughout your professional life. But it is important to try to diversify that risk so that you don’t risk losing everything because you have all your eggs in the same basket. By diversifying your risk you can protect your assets and make sure that you have access to the things you need so you can keep your financial future secure.

Invest in Other Startups

Entrepreneurs end up investing a lot of their money into their own business, but you can branch out by investing in others as well. If there are other businesses around you locally, look into investing so you can diversify and get more involved in the local business scene. As you invest in other startups you will have a great opportunity to learn about how different businesses are run. This can work out great for you by allowing you to not only change up the way you invest but also help you gain access to a growing network of like-minded people in the professional world.

 Sell Your Business

As you start building your repertoire as an investor, you may also come to a point where you want to diversify by selling the business you have built. This is a great option if you have new opportunities that you want to pursue. When you decide to sell, you will want to make some good decisions about how to look for buyers and what you want from the sale. You need to identify potential buyers that could be in the market for your business. Once you have a few potential buyers in mind, you can start talking to them about the kind of deal they’d be willing to strike. When you sell your business, you are no longer attached to any risk it may present.

Invest Generally

When you are a business owner, that doesn’t have to be your only means of financial security. By investing in stocks and real estate, you can further diversify your portfolio to provide additional financial support for your future business needs. With the help of a financial advisor, you can start to diversify your portfolio in meaningful ways.

As you work to create a more diverse financial situation for yourself, you will see benefits in your professional and personal life. Taking risks is important to finding success, but you don’t want to take risks that are going to put you in a precarious position. This is where taking time to diversify your risks as an entrepreneur is always going to be a good idea.

Check out this article on what every business needs these days to stay organized!


What No One Tells You About Running a Small Business


Nothing is quite as scary, exciting, or fulfilling as running a small business. You might have heard all of the typical advice – about profits, insurance, and so on – but you may want to consider the aspects that no one tells you about. Here are some things to look out for on your first trip around the business block.

Progress Isn’t Steady

Business comes in cycles, and the reality is that most of those cycles are out of your control completely. That doesn’t mean that you can’t prepare for them and use them to your advantage. You absolutely should, as a matter of fact. Getting caught by surprise could have serious consequences, after all, since one big financial emergency in the early stages of a small business can kill the project entirely. Be aware that even if you’re getting regular customers, you may not be getting the kind of profit you might want or need for a year or even more. A lot of your money will go towards paying off loans, insurance, and whatnot.

The Busy Work

There are many aspects of running and owning a small business that have nothing to do with the product itself. Unfortunately, this means that your attention will always be demanded by something small or big. This can include accounting, hiring or firing, marketing, and a million other things – even just repainting the outside of your commercial property. And it’s not all unskilled labor, either. Accounting can be a time-consuming task that requires accuracy. Hiring new employees requires at least basic HR training on nondiscrimination. One thing you could consider is hiring professional contractors to help you complete whatever busy work you need done.

The Stress

Starting any new project is stressful. But a small, local business even more so, because its financial destiny can be so uncertain for so long. Thus, many first-time business owners have no way of regulating how much of their work can or cannot work its way into their personal lives. While it is important to make time for your business when an early-onset emergency demands it, you also need to create some healthy boundaries. That might mean setting at least a small amount of time aside for you and your family each week. It might mean delegating to business partners when you need it.

The reality is that every market and every location is different enough that you can only follow a list of guidelines so far, because your small business experience will be unique. That’s scary, but it’s also freeing. Don’t be afraid to plan extensively and then adjust as needed.

Check out this article on how to avoid regrets when hiring for your company!


How to Sell Your Personal Brand as a Real Estate Agent


When you are working as a real estate agent, a lot of your ability to find and keep clients is based on your personal brand. But it can take time and work to figure out what your brand is and how to really sell it to potential clients. If you can master your personal brand and market it to others, you can make your real estate business as successful as possible.

Use Social Media

One of the best ways for you to connect with your customers is through a social media platform. If you can build an audience on social media, you can interact more with customers and start building up a larger client pool. Make sure to be active on your social media platform and to stay consistent with your brand. Respond quickly to comments and messages so you can build a reputation on social media as well as in person. You can also use social media for targeted advertising based on your location.

Create a Website

In the modern world of real estate you can’t be as successful as possible if you don’t have a website. You also need your website to be well designed, highly functional, and easy to navigate. Visibility is crucial for gaining clients in the real estate industry, and your website is one of the main ways that people will learn about you and start interacting with your brand. Having your website professionally designed can help you to put a professional face on your real estate business.

Choose a Niche

Having a niche is a great way to give your personal brand more meaning. When you are trying to make your brand work for everyone, it is hard to make things happen. But when you know your niche and your audience, you can tailor everything you do to their needs. You can focus on particular kinds of properties or even specific geographical regions or price ranges. With that focus you can better suit the needs of your clients and make more of a name for yourself while you are at it.

As a real estate agent, your personal brand is a huge part of your ability to succeed. When you feel confident that you can reach the people you need in a way that will appeal to them, you can be far more successful. Now is a great time to start developing your personal brand and selling it.

Check out this article on how to prepare for the worst at your business!


How to Find a Space to Work as an Entrepreneur

When you are creating a business, you’ll need to find a space to work. You have a lot of options to choose from. You can use coworking arrangements, lease office space, or look at shared office space. Each of these things are good options if you are trying to build your business without losing a lot of money on office space.

Use Coworking Arrangements

There are many benefits of coworking spaces. Coworking offices are extremely convenient for early stage businesses. They can come with everything you’ll need including amenities, lounging areas, private offices, and a professional business address. However, using a coworking space can be expensive. It has become popular and this means that the prices have gotten higher. The other thing to remember is that it can’t accommodate large businesses. It is a better fit for a small company that consists of 10-20 people.

Lease Office Space

Leasing office space is another option for your business. You’ll be able to do what you want with the space without worrying about sharing it with others or using a coworking arrangement. According to Franchise Gator, with many businesses closing, you may have great ability to negotiate leasing rates with landlords. Landlords might help pay for certain utilities, like water or housekeeping. Leasing an office space is still more cost effective than buying an office space. You also will be able to lease in a nicer area than if you buy a space. However, keep in mind that rent may be higher than other options and you will have to work with a landlord.

Shared Office Space

This is a type of office space that you share with another company in order to split the costs. Startups with small budgets can benefit from sharing an office with another small business. Especially if they can work well together. For example, a marketing company might work well with an advertising agency. According to RocketSpace, using a shared office space can help you save money, improve networking, increase flexibility, and can give you some educational opportunities.

As you work to build your business, you shouldn’t have to worry about losing too much money on your office space. You can look into using coworking arrangements, lease office space, and use shared office space. Each of these things are good options if you want to save money on your office space to use elsewhere.

If you are looking for that extra help you need for your business, check out our coaching services!


Qualities and Actions That Help You Become a Successful Business Leader


As a business leader, you’re responsible for correctly guiding those under you and delivering positive business results for the company. Being a business leader is rewarding when you approach it in the right way that is built on a set of solid guiding principles. Here are some of the most essential qualities to have and actions to take to become a successful business leader.

Treat Employees Right

It’s important to avoid different types of discrimination that can often take place in a work environment and focus on treating employees equally. You should create clearly defined rules and enforce them the same for all employees. This helps prevent the problem of appearing like you’re playing favorites.

When employees feel like you’re showing favoritism, they will become less motivated and begin to feel more resentment the longer the perceived unequal treatment of employees continues. If you ever chat with an employee about topics unrelated to work, then you’ll need to remember to talk to all employees that week. When you only talk to some employees about non-work related topics, it gives the impression that you favor them.

Show Integrity

Be honest with people in all facets of your business, including employees, customers, suppliers, business partners, regulators and investors. If you get caught lying just once, it can ruin your reputation and break trust not only with the person you lied to but others who must interact with you. Integrity goes beyond honesty. It also involves having morals and operating based on those morals.

Consumers increasingly care about where products are sourced, how employees are treated, and the ways that business leaders conduct themselves morally. Integrity is equally important to your clients as it is for your own employees, so always strive to stay focused and not deviate from your set of morals.

Master Self-Discipline

Discipline is what keeps you doing the things you need to do, regardless of how you feel. Thus, it’s one of the most important qualities you must have to become a successful business leader. Master self-discipline by committing yourself to lifelong personal development, schedule time for monthly reflection, monitor your progress toward your goals, and practice it every day.

Over time, practicing self-discipline every day and learning new ways to stay in control of yourself will help you master this key quality. You will also become a good example to others when you’re the kind of person who always keeps your word, shows up on time, stays calm in stressful situations and successfully executes plans.

When you focus on the above qualities and actions, you can shape yourself into a successful business leader. Remember that treating employees equally might require additional planning and awareness on your part. You may be genuine in your attempt to treat everyone the same, but certain actions, like only making small talk with some employees, gives the wrong impression. Also, act with integrity, and stay in control of yourself.

Check out our other business-related resources.